Warner Bros. Discovery’s Boomerang Rebrands to Cartoonito in Nordics, Turkey, Center East and North Africa

Warner Bros. Discovery unveiled on Monday that it has rebranded its preschool community Boomerang to Cartoonito throughout Sweden, Denmark, Norway, Turkey, and the Center East & North Africa.

Now obtainable beneath the brand new identify as a pay-tv channel, Cartoonito will embody such long-time Boomerang favorites as Tom & Jerry, Mr Bean and Masha and the Bear, and such newer content material as Thomas and Pals: All Engines Go and Lucas the Spider, together with model new programming. 

“Cartoonito brings them collectively – whereas including brand-new reveals like Batwheels, Bugs Bunny Builders, and Interstellar Ella – only for starters – providing a greater variety of applications stuffed with new pals, trusted enjoyable, and extraordinary adventures for the entire household to take pleasure in,” the corporate mentioned. “Cartoonito is Warner Bros. Discovery’s largest dedication to programming for youngsters aged 2 to six. Devoted to enjoyable, participating, and culturally related storytelling, Cartoonito celebrates younger youngsters of their distinctive, unfiltered glory – quirks and all! – and encourages them to study, chuckle, and draw outdoors the strains.”

Stated Vanessa Brookman, senior vp, youngsters & household EMEA for Warner Bros. Discovery: “We’ve heaps to have a good time on this a centesimal 12 months of Warners Bros, together with the launch of our preschool providing – Cartoonito throughout EMEA. We’re excited to develop into international locations resembling Sweden, Denmark, Norway, Turkey, and the Center East & North Africa.”