Tokyo: TIFFCOM Content material Market Returns With Renewed Momentum, Larger Venue

Opening its doorways on Wednesday for its first in-person occasion since 2019, the TIFFCOM content material market in Tokyo is celebrating its Twentieth-anniversary version in a brand new venue and with an much more worldwide taste to its exhibitors.

“When it comes to the exhibition space, it’s now nearly 50-50, in comparison with 60 p.c home and 40 p.c abroad in 2019,” says Yasushi Shiina, TIFFCOM CEO. “The variety of guests from overseas can even improve to greater than 280 invitees and greater than 1,000 if different abroad guests are included.”

Working for 3 days till Oct. 27 throughout 4 flooring of the Tokyo Metropolitan Industrial Commerce Middle Hamamatsucho, the market is showcasing movie, tv and IP from Japan, Asia and throughout the globe.

Just lately renovated, the brand new venue was the “good selection,” given its proximity to the primary pageant venues and accessibility from main airports and bullet practice stations, says Shiina.

Among the many greater than 320 cubicles are sizable contingents in pavilions from Cambodia, China, Italy, Russia, South Korea, Taiwan and Thailand. As with the movie lineup for the Tokyo Worldwide Movie Pageant, the return of a major Chinese language presence is a welcome improvement for the market.    

Shiina additionally hails an occasion lineup, “wealthy in selection, with explicit emphasis on the animation seminars.” Among the many highlights are the anime centered discussions, The Fact Behind the Abroad Enlargement Of Suzume and About TOEI Animations’ Abroad Technique.

Including a well timed increase to TIFFCOM’s credentials as a spot the place real worldwide enterprise is finished, China’s Highway Footage is unveiling an enormous growth into leveraging Japanese IP by way of a brand new enterprise. The distributor scored main field workplace hits this yr in China with Suzume from Makoto Shinkai (Your Identify) and Toei’s The First Slam Dunk.

Persevering with with the Japanese IP leverage theme, a brand new Tokyo Story Market initiative focuses on promoting the rights for manga and novels for movie variations abroad, with 4 of the most important home publishers collaborating — Kadokawa, Kodansha, Shogakukan and Shueisha.

“We hope that abroad producers on the lookout for authentic tales can be very on this,” says Shiina.  

After three years on-line because of the COVID-19 pandemic, the Tokyo Hole-Financing Market (TGFM) will lastly be capable to convey producers, distributors, gross sales brokers, broadcasters and financiers collectively in particular person. Among the many 15 initiatives chosen for this yr’s TGFM are 4 Japanese productions with main administrators hooked up. These embody a venture with Kazuya Shiraishi, director of the police-yakuza gangster story The Blood of Wolves, which gained Koji Yakusho (Good Days) the perfect actor prize on the 2019 Asian Movie Awards.

On holding the primary bodily occasion in 4 years, Shiina says, “We sit up for offering a spot for guests from all around the world to fulfill and alternate concepts in Tokyo.”