‘Loki’ Debuts Decrease in Streaming Rankings

The return of Loki to Disney+ didn’t trigger fairly as large a stir because the present’s debut.
Season two of the Marvel sequence premiered on Oct. 5, and it gathered 446 million minutes of viewing time over its first three days and alter (it was launched at 9 p.m. ET/6 p.m. PT Oct. 5 in america), in line with Nielsen’s streaming rankings. That’s about 39 p.c decrease than the 731 million minutes of viewing for Loki’s sequence premiere week in June 2021.
Disney mentioned that the season two premiere, which runs 47 minutes, had 10.9 million “views” worldwide, which might equate to about 512 million minutes of watch time (the more and more normal definition of a streaming view is complete viewing time divided by run time). The 446 million minutes recorded by Nielsen contains viewing of season one’s six episodes as properly, so it’s exhausting to say precisely how a lot time U.S. viewers spent watching simply the season two opener — although it’s seemingly accountable for almost all of viewing time for the week.
Fits continued its run atop the general rankings, amassing 1.28 billion minutes of viewing on Netflix and Peacock for Oct. 2-8. Gray’s Anatomy additionally cracked the billion-minute mark for simply the second time within the three-year historical past of Nielsen’s streaming charts.
Netflix’s Love Is Blind (821 million minutes) was the one unique sequence to make the general prime 10 for the week; the opposite 9 entrants are acquired reveals or films. Ahsoka (575 million minutes) was pretty regular for the week of its finale on Disney+, and Hulu’s Solely Murders within the Constructing (563 million) grew by 11.5 p.c week to week with its season three finale.
The Disney+ premiere of Haunted Mansion racked up 992 million minutes of viewing for the week, persevering with a powerful latest run of film debuts for the streamer after Elemental, The Little Mermaid and Guardians of the Galaxy Vol. 3.
Nielsen’s streaming scores cowl viewing on TV units solely and don’t embody minutes watched on computer systems or cellular gadgets. The scores solely measure U.S. audiences, not these in different international locations. The highest streaming titles for Oct. 2-8 are beneath.
General
1. Fits (Netflix/Peacock), 1.28 billion minutes considered
2. Gray’s Anatomy (Netflix), 1 billion
3. Haunted Mansion (Disney+), 992 million
4. Reptile (Netflix), 838 million
5. Love Is Blind (Netflix), 821 million
6. Bluey (Disney+), 701 million
7. NCIS (Netrflix/Paramount+), 666 million
8. Gilmore Women (Netflix), 628 million
9. Elemental (Disney+), 621 million
10. Cocomelon (Netflix), 597 million
Unique Collection
1. Love Is Blind, 821 million minutes
2. Ahsoka (Disney+), 575 million
3. Solely Murders within the Constructing (Hulu), 563 million
4. Beckham (Netflix), 519 million
5. Virgin River (Netflix), 485 million
6. Loki (Disney+), 446 million
7. Intercourse Schooling (Netflix), 443 million
8. Lupin (Netflix), 436 million
9. The Wheel of Time (Prime Video), 430 million
10. Gen V (Prime Video), 378 million
Acquired Collection
1. Fits, 1.28 billion minutes
2. Gray’s Anatomy, 1 billion
3. Bluey, 701 million
4. NCIS, 666 million
5. Gilmore Women, 628 million
6. Cocomelon, 597 million
7. Shameless (Netflix), 497 million
7 (tie). SWAT (Hulu/Netflix/Paramount+), 497 million
9. Associates (Max), 424 million
10. The Large Bang Principle (Max), 418 million
Films
1. Haunted Mansion, 992 million minutes
2. Reptile, 838 million
3. Elemental, 621 million
4. Nowhere (2023) (Netflix), 475 million
5. Final Vegas (Netflix), 319 million
6. Casper (Netflix), 298 million
7. Dune (2021) (Max/Netflix), 272 million
8. Meg 2: The Trench (Netflix), 250 million
9. The Nightmare Earlier than Christmas (Disney+), 245 million
10. Truthful Play (2023) (Netflix), 235 million